Last Updated: February 06, 2026
What Are Cookies?
Cookies are small text files placed on your device when you visit websites like https://www.improvebench.com. They help store preferences, track interactions, and enhance functionality across sessions. Our AI name generator tools rely on these to remember your inputs, such as business types or desired styles, ensuring smoother experiences when crafting unique brand names.
These files come in various forms, including session cookies that vanish upon closing your browser and persistent ones that linger for set periods. On ImproveBench, we prioritize transparency, detailing exactly how these elements support features like generating creative names for startups or products.
How We Use Cookies on ImproveBench
ImproveBench deploys cookies to power its core AI-driven services. When you enter details for name generation—think industry keywords or tone preferences—cookies capture session data to refine outputs in real-time. This personalization speeds up iterations, letting you explore hundreds of suggestions without repetitive typing.
- Session management: Keeps your current generation active across page refreshes.
- Preference storage: Recalls if you favored short names or alliterations previously.
- Analytics: Gauges popular features, like fantasy name generators, to improve algorithms.
Beyond basics, cookies enable A/B testing for interface tweaks, ensuring the tool evolves based on real user flows. They never store sensitive inputs like personal identifiers unless you opt into saving projects.
Essential Cookies for Site Functionality
These are vital for basic operations and cannot be disabled without breaking the site. On https://www.improvebench.com, they handle authentication if you create an account, securing access to saved name lists or premium generations.
For instance, a cookie might flag your login status, preventing repeated credential entries during extended brainstorming sessions. Without them, AI tools would reset abruptly, disrupting workflows.
- Authentication tokens: Verify logged-in users for personalized dashboards.
- CSRF protection: Safeguards form submissions in name generators.
- Load balancer cookies: Distribute traffic for reliable AI processing.
Performance and Analytics Cookies
We leverage these to monitor site health and user engagement. Tools like Google Analytics place cookies tracking page views, generation counts, and bounce rates anonymously. This data shapes updates, such as optimizing the speed of our business name generator for high-traffic periods.
Aggregated insights reveal trends, like peak usage for tech startup names, guiding server scaling. You remain pseudonymous; no direct links to individuals occur.
Key examples include:
- _ga: Distinguishes unique visitors over 2 years.
- _gid: Tracks sessions for 24 hours.
- Custom event cookies: Log generations completed versus abandoned.
Functional Cookies Enhancing User Experience
These remember choices to tailor interactions. If you select “modern” style for names, a cookie persists this for future visits, streamlining repeat uses of our AI tool.
In practice, they support:
- Language preferences across global users.
- Dark mode toggles for comfortable extended sessions.
- Saved filters, like excluding certain syllables in product names.
Such features make ImproveBench intuitive for creators iterating on brand identities without starting from scratch each time.
Targeting and Advertising Cookies
Occasionally, partners use cookies for relevant ads. If you browse name generators, you might see promotions for related services like logo makers. These operate via networks like Google Ads, respecting Do Not Track signals where possible.
We limit these to non-intrusive placements, focusing on value for users exploring AI creativity tools. Opt-out options appear in our cookie banner.
Third-Party Cookies and Services
ImproveBench integrates trusted providers, each with their own cookies:
- Google services for analytics and fonts.
- Cloudflare for security and CDN speed.
- Stripe if premium features activate, handling payments securely.
Visit their policies for specifics. For example, Google’s cookies detail at their developer site. We ensure integrations align with user privacy, especially around AI query handling.
Managing Your Cookie Preferences
Control starts with our consent banner on first visit—accept, customize, or reject non-essentials. Browser settings offer further tweaks:
Chrome: Settings > Privacy > Cookies. Firefox: Preferences > Privacy > Cookies. Safari: Preferences > Privacy. Edge: Cookies and site permissions.
Clearing cookies logs you out and resets preferences, potentially slowing name generations until reconfigured. Tools like Cookiebot or browser extensions provide granular views.
- Enable/disable per site.
- Incognito mode skips most.
- Regular audits via browser dev tools.
Cookies in Our AI Name Generation Process
Our tools process prompts via cookies minimally, focusing on ephemeral data. A session cookie might cache intermediate results for previews, deleted post-use. No cookies retain generated names long-term unless you save them explicitly.
Generated names belong to you for personal or commercial use. However, always verify trademarks independently, as our AI draws from public patterns without legal clearance. Tools like USPTO searches complement our suggestions.
This approach keeps creativity flowing while empowering responsible adoption.
International Data Transfers and Cookies
As a global service, cookies may transmit to servers in the US or EU. We adhere to GDPR for Europeans, CCPA for Californians, offering deletion rights. Contact us to exercise.
For cross-border flows, standard contractual clauses protect data in cookies.
Children’s Privacy and Cookies
ImproveBench targets adults; no directed features for under-13s. Parental tools unnecessary, but we honor signals if detected.
Security Measures for Cookies
All cookies set with Secure and HttpOnly flags where apt, preventing interception. SameSite=Strict thwarts CSRF in generators. Regular audits by experts ensure robustness.
Encryption safeguards any preference data.
Changes to Our Cookie Practices
We update approaches as tech evolves, notifying via site banner or email for account holders. Continued use post-changes signals acceptance. Check back periodically, especially before major AI rollouts.
Special Considerations for AI Users
Power users generating bulk names benefit from persistent cookies optimizing API calls. Disable at will, though performance dips. Our dashboard logs cookie impacts transparently.
For enterprises, custom setups minimize tracking.
Contacting Us About Cookies
Questions? Reach [email protected]. Detail your concern—preference issues, data access, or opt-outs—and we’ll respond promptly, typically within 48 hours. For EU residents, designated representative available upon request.
We value feedback to refine our AI name tools alongside privacy commitments.